Privacy policy

This privacy policy describes how we handle your personal information. We collect, use, and share personal information to help the FIRE-KIT.COM website, services, tools, and applications ('FK') work and to keep it safe (details below). It applies generally to the FK  websites, services, tools, application, and content and other related websites, services, tools, and applications where this policy appears in the footer of the page.

By accepting the Privacy Policy and the User Agreement in registration, you expressly consent to our collection, storage, use and disclosure of your personal information as described in this Privacy Policy. You a g r e e to this Privacy Policy.

Revocation of your accpetance is possible at any time.

This policy is effective since November 1, 2011.

Responsible Agency

The responsible agency (the 'data controller' of your personal information) in the sense of German Federal Data Protection Law is FIRE-KIT.COM, Adrian Haid, Kriegsstrasse 294, D-76135 Karlsruhe / Germany.


You can browse our sites without telling us who you are or revealing any personal information about yourself. Once you give us your personal information, you are not anonymous to us.

If you choose to provide us with personal information, you are consenting to the transfer and storage of that information on our servers in the Federal Republic of Germany and at various customer and operations centers around the world.

We collect and store the following personal information:

  • email address, physical contact information, and (depending on the service used) sometimes financial information;
  • computer sign-on data, statistics on page views, traffic to and from FK and ad data (all through cookies – you can take steps to disable the cookies on your browser although this is likely to affect your ability to use the site);
  • Other information, including user IP address and standard web log information;
  • Other supplemental information from third-parties, including demographic and navigation data
  • Data provided by businesses with who we share listings.


We use users' personal information, where applicable in anonymous or pseudonymous form, to:

  • provide our services;
  • resolve disputes, collect fees and troubleshoot problems;
  • encourage safe trading and enforce our policies;
  • customize users' experience, measure interest in our services, and where explicitly consented to by users, inform users about services and updates;
  • conduct market research and where explicitly consented to by you, communicate marketing and promotional offers to you, based on your communication preferences;
  • do other things for users as described when we collect the information;
  • combine your information with information we collect from other companies and use it to improve and personalize our services, content and advertising;
  • compare information for accuracy, and verify it with third parties. process the data on your behalf or according to agreed purposes;
  • prevent potentially prohibited or illegal activities, and enforce our User Agreement.


We don’t sell or rent your personal information to third parties for their marketing purposes without your explicit consent. We may disclose personal information to respond to legal requirements, enforce our policies, respond to claims that a posting or other content violates other’s rights, or protect anyone’s rights, property, or safety (for example, if you submit false contact details or impersonate another person, we may pass your personal information to any aggrieved third party, their agent or to any law enforcement agency). We may also share personal information with:

  • Service providers who help with our business operations (such as fraud investigations, bill collection, affiliate and rewards programs, and enhanced display options, including maps in ads with dealership’s location).
  • Third-Party websites and publishers so ads (or the content of the ads) published on FK can also be published on a broader array of venues or information vehicles.
  • Law enforcement or other governmental officials, in response to verified request relating to a criminal investigation or alleged illegal activity. In such events, we will disclose information relevant to the investigation, such as name, city, province, postal code, telephone number, email address, User ID history, IP address, fraud complaints, and bidding and listing history.
  • Other business entities, should we plan to merge with or be acquired by the business entity. (Should such a combination occur, we will require that the new combined entity follow this privacy policy with respect to your personal information. If your personal information will be used to the contrary of this policy, you will receive prior notice.)

Information you provide to others

Please note, information posted on FK is obviously publicly available and thus disclosed to other users of FK.
 Also, in the context of a transaction, you may need to provide others with personal and financial information to complete transactions. We cannot guarantee the privacy or security of your information you provide directly to other users of FK and therefore we encourage you to evaluate the privacy and security policies of your trading partner before entering into a transaction and choosing to share your information.

Information of others you provide to us

If you provide FK with the personal information of others, you are responsible for compliance with the provisions of the Data Protection Act (BDSG) and other data protection provisions. You may provide only personal information for which you have the necessary consent and authorization to do so. Such information will be used in accordance with the data protection provisions as a data processing on behalf and for the purposes as detailed in this policy (such as to respond to legal requirements, enforce our policies, protect anyone’s rights, property, or safety). It will not be used for marketing or market research purposes except where explicitly consented by the user.


We or our service providers may place "cookies" (a "cookie" is a small file placed on the hard drive of your computer) and 'web beacons' (a 'web beacon' is an electronic image, called a single-pixel or clear GIF placed in the web page code) on your computer when you visit portions of FK. Most cookies are "session cookies," meaning that they are automatically deleted from your hard drive at the end of a session, for example, when you close your browser. We may use permanent or session cookies to help analyse our web page flow; customise our services, content and advertising; measure promotional effectiveness, and promote trust and safety. We offer certain features that are available only through the use of cookies. You can block our cookies by changing the settings on your browser (Find out more about below at "Accepting and Deleting Cookies"), but doing so may prevent us from delivering certain services to you.

You may encounter cookies from third parties on certain pages of the site that we do not control. We sometimes work with service providers who may place cookies on your computer to collect anonymous information about how you use websites owned by FK. This information allows them to help us customize our content and advertising. We do not allow these companies to collect any personal information about you using these cookies.

Using Information from FK

You may use personal information gathered from FK only to follow up with another user about a specific posting, not to send spam or collect personal information from someone who hasn't agreed to that.

Communications and email tools

By accepting this policy, you consent to receiving marketing communications via marketing newsletters, fax, or telephone from us unless you tell us that you prefer not to receive such communications. If you don't wish to receive marketing communications from us, simply indicate your preference by following the directions provided with the communication.

You may not use our site or communication tools to harvest addresses, send spam or otherwise breach our Terms of Use or Privacy Policy. We may automatically scan and manually filter messages sent via our communication tools for malicious activity or prohibited content, but we do not permanently store such messages. If you use our tools to send content to a friend we don’t permanently store the friend’s addresses or use or disclose them for marketing purposes. To report spam from other users, please contact us at

FK enables you to share personal and financial information to complete transactions. We encourage you to disclose your privacy practices and respect the privacy of other users. We cannot guarantee the privacy or security of your personal information and therefore encourage you to evaluate the privacy and security policies of your trading partner before entering into a transaction and choosing to share you information. You must give other users a chance to remove themselves from your database and a chance to review what information you have collected about them.

You agree to use user information only for FK transaction related purposes that are not unsolicited commercial messages and other purposes that a user expressly chooses.

Access, Modification, and Deletion

You can see, modify or erase your personal information by reviewing your posting or account status page. Contact us to review any personal information we store that is not available on FK. We delete personal information when we no longer need it for the purposes we described earlier. We retain personal information as permitted by law to resolve disputes, enforce our policies; and prevent abuse of FK.

Links to other websites

To further improve user-friendliness and the spread of information, the website of FK may host links to the websites of third party suppliers. Whenever you click such links, you leave our website. These websites and their data protection measures are not subject to the control of FK. FK is neither responsible for any information or content on the websites of third party suppliers. Any personal data that you provide to third party suppliers who are not connected with FK is not covered by this data protection statement.


FK uses many tools, such as firewalls, data encryption, and access controls, to protect your personal information against unauthorized access and disclosure.


We may update this policy at any time, with updates taking effect when you next post or 30 days after we post the updated policy on the site and provide notice, whichever is sooner. If we or our corporate affiliates are involved in a merger or acquisition, we may share personal information with another company, but this policy will continue to apply. If you have any questions about this policy please contact us.